This past Thursday (8/31), former Virginia Governor and potential Democratic Presidential Candidate Mark Warner made a virtual town hall appearance in Second Life. (Via SWF) This is the first known use of Second Life by a political figure, but I am sure it won't be the last.
Mr. Warners Avatar sat on a stage and took questions from anyone who stopped by. Transcript and more screenshots can be found here.
Ted Leonsis of AOL is advising him on Web 2.0 and he seems to be getting it.
Second Life is still in its early days, but is wildly popular with early adopters and holds huge potential opportunities for marketers who enter early.
If you aren't up to speed on Second Life, you should really check it out. Here are some good places to start:
Virtual Firsts in Second Life including the first Auto Maker, Clothes Retailer, Sporting Event and Advertising Network.
BusinessWeek did a Cover Story on SL that is an interesting look at the businesses that are thriving there.
Rubel's Coverage
Jaffe's Coverage
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